Patent Attorney Marketing 101: How To Produce Good Video Content (Almost) For FREE

Martin SchweigerMarketing, Tip of the Week

These are the basic rules for patent attorney marketing:

  • no (paid) advertising campaigns
  • no (paid) public relations campaigns
  • only direct response marketing and
  • only network marketing.

I have explained that in my Marketing & Sales Boot Camp, here https://ip-lawyer-tools.com/course/marketing-sales-bootcamp/, and I repeat myself often.

One form of direct response marketing is to record a video about a topic that you are excited about and to put it on social media, for example of Facebook or LinkedIn.

Continue reading here.